Monday, June 16, 2008

Richard Branson

Branson's book is most interesting

I never really knew that much about Richard Branson. But his passion for adventure caught my attention recently around his efforts for space travel. His business successes have not gotten as much play in the states as our business leaders like Steve Jobs or Carly Fiorina.

At least in my not so humble opinion.

His accumulation of wealth is an amazing tale of persistence. Having taken Virgin public, and then when he reported the doubling of profits in that year, the stock market rewarded his shares by doing almost nothing! Seems that was the seed for Branson to then take the company private!

He shared stories that had to be painful to live, and more painful to re-live. I almost cried with him as he told of selling off Virgin Records to save his airline, Virgin Atlantic. Had it not been for the dirty tricks of British Airways trying to destroy Branson (as they apparently had done to Freddie Laker and others), selling the music company would not have been necessary.

It is so frustrating to see businesses (and the management directing them) as well as entrepreneurs portrayed as crooks in all manner of TV and movie plots, that when it really does happen, I simply shake my head in disgust. A good portion of the United States of America's ability to skirt recessions and continue to raise our standard of living is based on the efforts of the small business owner. But I digress...

This is a great book. Read it to understand how focus and the winning attitude created one of the world's greatest success stories. I picked up a nugget or two that I cannot wait to apply!


Jeff 'SKI' Kinsey, Jonah
+1 330 432-3533

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