Which are you? Connector? Maven? Salesman?
Malcolm Gladwell is a rare individual, applying common sense and logic where few have bothered to explore. His book, The Tipping Point, is a great business text. However, it was a little more than I could bring myself to read. So I asked a good friend, Ed McCullough to do so, and his review has become quite popular. Especially those familiar with Goldratt's TOC.
Of course, his latest book, "Blink" is popular too.
Since I had to shelf my magazine, TOCreview, some of the great pieces from it have been hard to locate. So, here is a new link to the review:
www.ApplyingCommonSense.com/tipping.pdf
Why did this article come to mind, at this point in time? I recently quoted Gladwell's article for The New Yorker, "The Talent Myth." Which should be required reading in every B School in the world... of course, it may already be required, for all I know! And this article caused me to search for my copy of Ed's review...
-ski